JP / EN
beautiful people x G-SHOCK
“one color fits everyone” themed collaboration watch
A collaboration model between beautiful people, and CASIO’s renowned G-SHOCK, which continues to evolve in the pursuit of toughness.
This collaboration was inspired by the 2019 AW collection “Skin”, which was presented under the human body theme. Each part of the complex three-dimensional structure is made up of a series of small parts, each of which is coloured in a different shade of brown.
The base model is the GM-S110, a smaller version of the ever-popular GA-110 with a metal bezel. Neither too big nor too small, the well-balanced GM-S110 is a model for all genders. It also makes a great gift item for the holiday season.
GM-S110, where strength and beauty coexist.
Based on the brand concept “everything is beautiful.”, the brand expresses bringing out the true beauty within each individual.
In order to express the organic association of the 2019 AW collection “skin” with inorganic accessories, one of the features of the GM- S110 is its complex three-dimensional structure of stacked fine parts, and each part is coloured in a different brown shade.
In addition to the colour scheme, the characteristics of the materials used for each part, such as metal and resin, are utilised to create a multi-coloured finish that blends more comfortably with the skin by varying the texture of the coating from glossy to matt. The beautiful people brand logo is subtly placed on the band loop, back cover and dial to create a unique collaborative piece.
G-SHOCK boasts overwhelming toughness, and this downsized version of the ever-popular GA-110 is lightweight and comfortable to wear. While retaining the powerful GA-110’s face, the bezel has been miniaturised to give it a more subtle aspect. Combined with the organic colour scheme, it can be worn by all genders and generations.
Though compact and slim, this shock-resistant watch still delivers all the handy functionality needed day to day – water resistance up to 200 meters, world time, alarm, stopwatch, hourly time signal, fully automatic calendar, LED, and more.
For all Genders, for all occasions
Model: GM-S110BP-5A
Band Size: 145-200mm
Specifications:
water resistance up to 200 meters
world time, alarm, stopwatch, hourly time signal
fully automatic calendar, and more.
About G-SHOCK
Taking Toughness to the Limit
G-SHOCK, the watch that brought the new concept of toughness to the timepiece.
It began with a reckless challenge to the conventional wisdom of the day, a developer’s belief that it was possible to construct a watch that wouldn’t break, even if dropped. Project Team Tough was formed to build it in 1981. The team created over 200 prototypes one after another over a period of about two years. They finally arrived at a shock-resistant structure. This marked the birth of a technology that is tough to the core.
And G-SHOCK has continued its unceasing evolution ever since,
in pursuit of greater toughness in every respect, from structure and materials to functions. Stronger than ever, and targeting even greater strength, G-SHOCK’s challenge is never-ending.
